With a profusion of all-over logo prints hitting their classic footwear this summer, Nike somehow has managed to find a way to keep their branding fresh and exciting. From unique patterns to small detailing to bold maximalist branding, they’ve seemingly explored every nook and cranny of their design archives to keep the logo prints coming — and now another new Air Max 1 with special branded embellishments has arisen. Featuring a look similar to an all-over print Air Max 95 that released mere weeks ago, this new Air Max 1 swaths both the mudugard and heel patch in an iridescent purple leather that’s covered in a jumble of Swooshes and Nike text hits. The midfoot Swoosh features the same purple leather — devoid of any branding, however — and the remainder of the upper is constructed of a supple black leather. The look is then completed by a black mesh tongue, a simple black midsole/outsole, and a black Air bubble. Look for these artfully adorned AM1s to release on Nike.com in the coming weeks, and enjoy a full set of official images below while you wait for the release.
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